Emmanuel OchayiIn a move, X, owned by Elon Musk, formerly Twitter, is reaching out to advertisers, emphasizing a commitment to child safety.
CEO Linda Yaccarino’s plea follows Musk’s dismissal of advertiser concerns, aiming to distinguish X from other platforms amidst impending regulations.
Join our WhatsApp ChannelThe appeal, post-congressional hearing on online safety, supports proposed bills by US lawmakers.
Despite challenges in content moderation, X is determined to reshape its image and regain advertiser trust after major companies, including Walmart, distanced themselves.
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Yaccarino’s efforts acknowledge the critical role of advertisers in X’s revenue stream, highlighting a focus on child safety and legislative alignment.
As X navigates this pivotal moment, the outcome remains uncertain, determining its trajectory in rebuilding relationships and securing vital advertising partnerships.
Emmanuel Ochayi is a journalist. He is a graduate of the University of Lagos, School of first choice and the nations pride. Emmanuel is keen on exploring writing angles in different areas, including Business, climate change, politics, Education, and others.
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